Edge nativeZero config
One DNS record.
International SEO.
A Cloudflare Worker, a nightly cron, and a KV cache. No origin changes, no JavaScript injected at runtime, ~1ms latency.
Architecture
Cloudflare Worker
reads โ
Cloudflare KV cache
writes โ
Nightly Cron Job
crawl โ DeepL โ Claude โ KV
~1ms latency per request. Zero AI calls at runtime.
The Worker
A single edge function classifies the request, reads from KV, fetches the origin, and injects SEO.
// Request: GET de.clientshop.com/scarpe-uomo
// 1. Classify: real user? Googlebot? GPTBot?
// 2. Read KV โ seo::DE::https://clientshop.com/scarpe-uomo
// 3. Fetch origin silently
// 4. Inject: <title>, <meta description>, hreflang, JSON-LD
// 5. Serve โ x-locra: hit | x-locra-lang: de
The Cron Job
Runs nightly at 02:00 UTC. Crawls, hashes, translates, optimizes, stores.
โ Crawl /sitemap.xml โ extract all URLs
โกHash-compare HTML โ skip unchanged pages (~90% skip rate)
โขExtract: title, h1, meta description, first 150 words
โฃDataForSEO โ keyword intent + search volume for target country
โคDeepL โ bulk translate (~โฌ0.0001/page)
โฅClaude โ rewrite title (โค60 chars) + description (120โ155 chars) using real target keywords
โฆStore in KV with 30-day TTL
KV data structure
Three namespaces. Edge-replicated globally.
seo::DE::https://clientshop.com/scarpe-uomo โ { title, description, h1, schema }
config::clientshop.com โ { languages, plan, origin, pageLimit }
prerender::v1::https://... โ HTML string (24h TTL)
What Google sees
hreflang tags are injected on every page, even before translation is ready. Google discovers all language variants from day one.
<link rel="alternate" hreflang="it" href="https://blumare.it/"/>
<link rel="alternate" hreflang="en" href="https://en.blumare.it/"/>
<link rel="alternate" hreflang="de" href="https://de.blumare.it/"/>
<link rel="alternate" hreflang="x-default" href="https://blumare.it/"/>
What AI crawlers see
GPTBot, ClaudeBot, and PerplexityBot receive clean Markdown automatically. No config needed.
Raw HTML
<html><head><script src="/app.js"></script>...
<div className="wrapper_x9z"><nav>...
<h1 className="title__primary">Boat Tours</h1>
Clean Markdown
# Boat Tours Lampedusa
Small group tours with local guides.
From โฌ45 per person.